Orthodontists have a unique challenge when it comes to demonstrating the value of their service. Most people walk out of a doctors office knowing that their problem will be solved soon. Braces take months to their magic, and for a teenager that is an eternity.
Our client stacked several patients who were getting their braces removed. We filmed interviews, established before and after shots and captured that magic moment when they saw their new smile for the first time.
The video we produced is part case study and part customer testimonial and great for facebook and waiting room screens.